With product images needed by marcom designers 4 months before the product release date and first article accurate production parts not...

Created 100% of ALL assets, including a shared role in ALL product development. When you need quality surveillance, the WD ReadyView™...

Two day project for the Office of CTO to create a UI that graphically runs and posts computational storage performance results. Simple...

This post shows a history of endcap exploration and presentation style. Like always, I am not a production artist (just slapping...

Building wraps are just what they sound like. They are giant almost billboard-like advertisements that are attached to buildings in order...

Ready to battle wherever you are. Below is an image that I created that sparked the start of a gamer campaign. I was inspired by family...

This was a campaign that I pitched to be used for social media or for a larger vision. The NEW My Passport design comes in many eye...

This was a pitch for social that I came up with to pair actual Amazon Customer reviews with a scene that reflects their story while...

When the My Passport redesign came out, the design flaw was extremely apparent the first time a user handled the product. The gloss top...

WD Labs partnered with JustBoom to co-develop a stand alone audio player for the home. The Raspberry Pi pcb is used as the main compute...

This little guy transforms your My Passport into a wireless drive. WD had produced a wifi cable five years ago, but it never made it to...

Animatied gif concepts for the new 2016 My Passport to push creative types to save their files on our drives. The grooves in the shell...

Bamboo, walnut, and acrylic etching board creates a high-end look or an educational product just by replacing the top overlay. The 6x6...

Retail packaging that is on the shelf and concepts that bring excitement to the team. Below is packaging that is on the shelf today....

This proposed My Passport update uses the existing base and a new top fitted with a Eink screen, battery, new molded top, and a fun UI...

I loved this project. Have you heard of a Digital IMD? It is a graphic that is created digitally, there are no minimum quantity...

WD Labs developed, designed, and built an amazing UI deployed directly into a UHD tv and into a set top box. This post takes you my role...

Below is a quick ideation phase exploring digital IMD hard drive covers for the 2016 Chinese New Year. WD currently offers solid red My...

I had an amazing time creating the initial concepts for the 2014 holiday campaign. I pushed heavily the winter scene and the creation of...

The 2014 holiday break slowdown gave me time to explore a company portfolio (product showcase) idea that was sparked by a unique food...